The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand.
— Vince Lombardi
A lot gets said about digital budgets versus traditional and the like. But why silo budgets? Shouldn’t it really be one budget, one strategy and one execution? The keyword is integration. Look at all channels and work out where your money gets it’s best ROI and go for it.
Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.
— Dale Carnegie
If you accept the expectations of others, especially negative ones, then you never will change the outcome.